Last year, in light of the influx of plug-in hybrids and electric cars, the Environmental Protection Agency revised their mileage window stickers. Now, Chevrolet upped the ante by introducing a new set of window stickers called “Ecologic environmental labels,” which go into further detail outlining a specific car’s impact to our earthly environment.
“Customers want companies to be honest and transparent about their environmental efforts and sustainability goals, and rightly so,” said General Motors North America President Mark Reuss. “Putting an Ecologic label on each Chevrolet is just one more way for us to share our environmental progress.”
Chevrolet is the first to adopt these new kind of “Ecologic” labels beginning with the new 2012 Sonic and will be appearing in dealerships across the country beginning in March of this year.
“Chevrolet’s goal to invest millions in energy efficiency, renewable energy, and other lower-carbon projects to reduce U.S. emissions by up to 8 million metric tons demonstrates innovative corporate leadership,” said Eileen Claussen, president of the Center for Climate and Energy Solutions. “With this new labeling program, Chevrolet not only gives easy access to information customers want, it again shows its commitment to the environment.”
By breaking down the label into several parts, Chevrolet found a way to really pitch their efforts for achieving better fuel economy. The label is split up into multiple parts, outlining car’s specific impacts to the environment from the manufacturing and assembly process, to ownership and more.
For more information, check out their Chevrolet’s website at www.chevrolet.com/ecologic.
– By: Chris Chin