Many automakers are now rushing to bring subcompact vehicles to the U.S. market and you would think that a company like Volkswagen would be the first out of the gate with a subcompact – but that’s definitely not the case.

Currently, the smallest V-dubs offered in the United State are the Jetta and the Golf – and that’s how small Volkswagen will go for the foreseeable future.

According to an unnamed company executive, Volkswagen has no plans to offer the company’s new Up! or Polo in the stateside. “The Golf and Jetta are as small as we’re going to go, for now,” he says.

Why is that? Much of the reasoning is due to the fact that smaller cars have this profit margins.

Of course, this isn’t to say that Volkswagen will never offer a subcompact in the United States. According to Volkswagen product planner Rainer Michel, if needed, VW “could bring the Polo here tomorrow.”

Michel, we need it.

- By: Omar Rana

Source: CARandDRIVER


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  • Cad4life

    they want 2 sell more cars the the usa, cant make any money on it must b

  • Jacob Jones

    The exchange rate is much too misaligned for this to happen on such low profit products.