Kia has signed Los Angeles Clippers forward Blake Griffin up for a new commercial for the Optima Sedan.
After a well received stunt at February’s NBA Slam Dunk Contest where he slam-dunked an ally-oop passed ball over a Kia Optima, Kia decided to move forward with more promotions featuring the NBA Rookie of the Year.
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“Time to Shine” is the name of the upcoming 30-second commercial featuring Griffin in daredevil-esqe attire and roller skates. The player will be towed up a ramp and then catapulted into the air to dunk a basketball into a 45-ft high hoop.
Hit the jump for the commercial.
– By: Alexandra Koken