BMW X3 helping brand maintain lead over Mercedes, Lexus

The new BMW X3 is doing wonders for the brand in the United States. Sales of BMW (the brand only) were up 19 percent in the United States, helping it maintain its lead in the market.

BMW sold 1,853 units of the new 2011 BMW X3 last month – up from 146 units from the same period a year ago. Since its launch in January, BMW has sold a total of 19,167 units of the X3.

BMW brand’s overall sales were up to 21,750 units in September. Competitor Mercedes-Benz saw a 9 percent increase to 21,649 units while Lexus saw a 12 percent increase to 14,995.

Check out more news on the BMW X3.

So far in 2011, BMW’s sales are up 13 percent 177,679 units. Mercedes-Benz was up 6.5 percent to 170,058 units while Lexus has fallen 16 percent to 135,647 units.

– By: Omar Rana

Source: Automotive News