Story behind the design of the Jaguar C-X75
Jaguar’s C-X75 concept got a rare and intimate look at Clerkenwell Deisgn Week. Taking the oportunity to reinforce its commitement to product intergrity, Jaguar presented the C-X75 concept straight from the drawing board. From its initial drawing to the end of the production line the Jaguar design team took people through their process, as they show how cars are also works of art.
Hugo Nightingale, Jaguar Cars Senior Designer says of the experience “…In some companies car design is a technical, cold process. At Jaguar it is about emotion, artistry and craftsmanship”.
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Two meter wide windows were used to take viewers though each step starting with the inspiration, and continuing on to include creation, hundreds of sketches, material selection, and life size models.
Design Director Ian Callum comments “The C-X75 …possesses remarkable poise and grace yet at the same time has the excitement and potency of a true supercar. You could argue this is as close to a pure art form as a concept car can get.”
The Jaguar C-X75 will be going into production with just 250 units to be produced.
– By: Alexandra Koken