Though auto-makers all over the globe were affected greatly, Honda has experienced significant shortages due to the earthquake in Japan. It has informed US dealers on Monday that it expects to run short of Honda Civic models, due to a cease in production.
Though the Civic is assembled in the US, many parts come from Japan, and the company wants to avoid producing units it cannot completely build. The company will also only be able to import a limited number of vehicles from Japan, which means that dealers won’t be readily able to order the Fit, Insight, CR-Z, and Civic Hybrid.
The Acura TSX and RL models will also be on severe backorder.
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“Our goal remains to normalize overall production sometime around the end of the year,” John Mendel, executive vice president of sales for American Honda, wrote in the dealer memo.
These stoppages in production come at a bad time – as gas in America is soaring rapidly to $4 per gallon, smaller, more fuel-efficient vehicles would fare well. This leaves the American manufacturers in a strong position though, as they are now offering smaller cars with better quality, and at an affordable price.
2012 Honda Civic Sedan / 2012 Honda Civic Coupe:
- By: Stephen Calogera