Ford: EcoBoost engine is pretty popular with F-150 buyers

2011 Ford F-150
2011 Ford F-150

Ford’s line of EcoBoost engines aren’t only helping the company’s vehicles increase fuel-economy, they are also giving Ford sales a big boost by attracting customers who had previously never considered a Ford.

“EcoBoost is like having your cake and eating it, too,” said Derrick Kuzak, Ford group vice president for Global Product Development. “The unmatched combination of responsive power with responsible fuel efficiency is attracting new customers to Ford showrooms.”

Ford said that demand for the EcoBoost engine in the F-150 has increased each month since launch. One in every four Ford F-150 pickups sold during March was powered by a 3.5L EcoBoost V6. So far in April, EcoBoost F-150 sales are running at about 35 percent.

The Ford F-150 EcoBoost makes 365-hp, 420 lb-ft of torque and provides best-in-class towing capability of 11,300 lbs combined with up to 20 percent fuel economy savings. It carries an EPA rating of 16 mpg in the city and 22 mpg on the highway.

By 2013, Ford plans to produce up to 1.5 million EcoBoost engines globally in a wide variety of vehicles from small cars to trucks.

Refresher: The 2011 Ford F-150 EcoBoost is powered by a 3.5L EcoBoost V6 making 365-hp and 420 lb-ft of torque. That allows the model to have the best-in-class maximum towing of 11,300 pounds and maximum payload of 3,060 pounds. In comparison, the Chevrolet Silverado powered by a 5.3L V8 produces 315-hp and 335 lb-ft of torque. It has a maximum towing capacity of 10,000 pounds and a maximum payload of 1,775 pounds. The 2011 Ford F-150 EcoBoost is officially EPA-certified at 16/22 mpg (city/highway).

2011 Ford F-150:

– By: Omar Rana