Toyota

We had reported last week that the government’s probe into Toyota’s sudden acceleration issue had concluded that electronics were not to blame. NASA engineers were even involved in the research, giving it a high amount of credibility.

With that finding as their grounding, Toyota attorneys are once again moving to have the class-action lawsuit brought against the company, dismissed. A lawyer for the plaintiffs however, told The National Law Journal that his adversaries are taking a number of liberties in requesting a dismissal.

“It is like your son eager to show you his recent report card, touting the single A while his finger covers the Cs, Ds and Fs,” the attorney told the publication in a prepared statement. “It is almost comical if Toyota wasn’t foisting this ploy at the expense of consumer safety.”

The move for dismissal and an aggressive ad campaign are the two components of Toyota’s push to re-sharpen its reputation. The ad campaign has been dubbed ‘#1 for a Reason’ and is intended to remind consumers why Toyota continually bests all other manufacturers when it comes time for them to purchase a new vehicle.

- By: Stephen Calogera

Source: Inside Line


Share |  Email  Print |






Subscribe & Connect

Connect with us on any of our social profiles below.

Subscribe to our e-mail newsletter to receive updates.

  • Anonymous

    Anyone who has not experienced sudden unintended acceleration is not qualified to render a valid judgment on this tecnologically complicated conundrum. My 2007 Toyota 4Runner (not a recall vehicle) suddenly lurched into an intersection with oncoming cars with my foot firmly on the brake–period. I was very lucky there was no collision and I instantly pushed the gear shift forward, it then actually moved through neutral into reverse and the wheels spun backwards–but I was already in the intersection. No problem showed up in the onboard computer. Continuing to try to identify the problem by looking at onboard computers expecting to find the problem is insanity as NASA proved. Uncontrolled cars are lethal weapons despite the financial liability of the car maker. Denial of the problem and blame of drivers (documented experiences are numerous) or of carpet or sticky pedals is unethical and many lives continue to be endangered by this “proven nonproblem.” Beware, be safe.

  • Anonymous

    Anyone who has not experienced sudden unintended acceleration is not qualified to render a valid judgment on this tecnologically complicated conundrum. My 2007 Toyota 4Runner (not a recall vehicle) suddenly lurched into an intersection with oncoming cars with my foot firmly on the brake–period. I was very lucky there was no collision and I instantly pushed the gear shift forward, it then actually moved through neutral into reverse and the wheels spun backwards–but I was already in the intersection. No problem showed up in the onboard computer. Continuing to try to identify the problem by looking at onboard computers expecting to find the problem is insanity as NASA proved. Uncontrolled cars are lethal weapons despite the financial liability of the car maker. Denial of the problem and blame of drivers (documented experiences are numerous) or of carpet or sticky pedals is unethical and many lives continue to be endangered by this “proven nonproblem.” Beware, be safe.