Lotus wants to be the ‘British’ Porsche

Lotus Elise Concept

Lotus CEO Dany Bahar has a lot of ambitious plans for the British automaker’s future. For one, he wants Lotus to change its whole philosophy and compete with the likes of Ferrari, Lamborghini and Aston Martin.

Having faced criticism from analysts on trying to create a British Ferrari, Bahar now says he wants Lotus to follow in the footsteps of Porsche.

“… actually we’re trying to make a British Porsche,” Bahar said but added “we’re not trying to make the same number of cars as them but the same type of cars.”

If all goes as planned for Lotus, we should see all of these six Paris concepts on the road by 2014.

– By: Omar Rana

Source: AutoCar