Peter Schwarzenbauer, Audi AG board member for sales and marketing, expects the A8, A6 and forthcoming A7 five-door sedan to account for 30 percent of sales in the United States within six or seven years. That’s up from the current 15 percent. On a global basis, those segments represent 25 percent of Audi’s sales.
In the United States, three models are expected to fuel that segment including the A8, which will be followed by the A7 next year and a redesigned A6 sedan in 2011… but Audi’s not stopping there.
According to Automotive News, Audi is also considering its own version of the A5 Sportback sedan and a new “A9 sports car to compete against the Aston Martin Rapide.” Now we’re not sure when/if the A9 will show up but it does sound very exciting.
It was reported yesterday that Audi will also get aggressive in the compact segment.
2011 Audi A7 Sportback:
– By: Omar Rana
Source: Automotive News (Subscription Required)