Study says consumers will adopt slowly to electric-vehicles

2011 Nissan LEAF / 2011 Chevrolet Volt

According to a study by Deloitte Consulting, high cost and limited performance will keep the number of electric-cars at only 2 to 5 percent of the U.S. market a decade from now (that seemed pretty obvious to us).

On the other hand, Nissan, the first major automaker to offer a full-electric vehicle, says that 10 percent of new car sales will be electric-vehicles by 2020.

Deloitte said that it expects the cost of producing batteries for electric cars to fall by 40 percent over the next four years. The firm said that it expects advanced batteries that power electric-cars to cost around $600 per kilowatt hour in 2014. That would be down from the near $1,000 per kilowatt hour today.

Nissan”s current battery cost for the LEAF electric-vehicle is $472 per kilowatt-hour. In order to secure a profit on the vehicle, other indirect costs must be kept to under 35% of the total MSRP.

Click here to read news on the Nissan Leaf.

Refresher: Power for the Nissan Leaf comes from a 107-hp electric-motor that runs on power supplied by lithium-ion cells. On a full-charge, the Nissan Leaf allows for a driving range of 100 miles with a top speed of 87 mph. A full charge takes up to 8 hours on a standard 200V outlet. Buyers can opt for the DC 50kW quick-charger, which recharges the battery up to 80 percent in under 30 minutes.

2011 Nissan Leaf:

2010 Nissan LEAF EV 2010 Nissan LEAF EV 2010 Nissan LEAF EV 2010 Nissan LEAF EV

– By: Omar Rana

Source: Automotive News (Subscription Required)