Ghosn: Teaming up with Saturn wasn’t a smart Choice
During fall of 2009, Renault-Nissan CEO Carlos Ghosn was pondering requests to team up with two separate brands – Daimler’s Smart and General Motors’ Saturn. While, we already know who Ghosn picked to team up with, he says that it was never an “either/or” situation. He said that working with Smart made sense and “Saturn [...]
