Four new Ferrari models coming in the next 3 years
At his presentation about Fiat Group’s 5-year business plan in Turin, Italy, CEO Sergio Marchionne said that Ferrari will launch four new models within the next three years. Fiat SpA owns 85 percent of the Italian supercar manufacturer. Marchionne said that Ferrari’s future products for the next five years will focus on increased product differentiation to target a wider consumer base.
The models include a spider variant of the Ferrari 458 Italia and a replacement for the 612 Scaglietti, both due in 2011. Ferrari will also work on a successor of the 599 GTB and will offer a limited-edition version of the Enzo in 2012.
A facelifted Ferrari California will follow in 2013.
Marchionne predicted that the operating margin of Ferrari will increase 15 percent in 2014 from 11.4 percent in 2009.
– By: Kap Shah
Source: Automotive News (Subscription Required)