Toyota extending incentives to hold on to increase in sales

Toyota will be extending its 0% interest loans and discount lease incentives for another month on most U.S. models and expanding an offer of two years of free maintenance to hold onto sales after record recalls battered its market share.

The 0% financing is available for as long as five years on the 2010 Camry, Avalon, Corolla and Matrix, Highlander, RAV4 and Tundra. The service plan is available to all customers and not just previous owners.

The incentives will now run through May 3.

“We’re extending the two-year complimentary maintenance program, that proved to be very popular with existing Toyota owners in March, to all buyers in April,” Bob Carter, group vice president and general manager of Toyota brand sales, said in a statement.

Toyota’s recent discount loans and leases helped it boost deliveries by 41% after two monthly declines due to recalls.

– By: Omar Rana

Source: Automotive News (Subscription Required)