Kia’s tagline “The Power to Surprise” will live up to its name at the 2010 Geneva Motor Show in March when the Korean brand unveils the new Sportage SUV.

“Embodying Kia’s newfound visual dynamism, the new Sportage is a fresh, bold, athletic and sporty design that successfully blends the key features of an SUV ““ the commanding driving position and heightened sense of security and raised ground clearance ““ and envelopes them in a sleek and urban-friendly design with global appeal,” Kia said in a statement. “Longer, lower and wider than the previous generation model, the new Sportage will offer more space for people and cargo, with an improved ride quality thanks to a longer wheelbase.”

The 2011 Kia Sportage will go on sale later this year in North America. We’ll have more U.S.-spec details in the near future.

2011 Kia Sportage:

- By: Kap Shah