According to a report by The Wall Street Journal, General Motors is offering huge incentives to dealers to speed up the sales of leftover Saturn and Pontiac vehicles on their lots. The move will essentially help GM report stronger December sales.
In a letter to dealers, GM said that it will give $7,000 for every new Saturn or Pontiac on showroom lots that is moved to rental-vehicle or service-vehicle fleets. That will allow the vehicles to be classified as used since the dealers will be the first owner. In turn that will allow dealers to sell Saturns and Pontiacs at a very steep discount, as much as 46 percent of the MSRP.
The offer is valid until Jan. 4, which is the last day of Dec. sales for cars.
– By: Stephen Calogera