Chrysler says it will be a quality leader by the end of 2012

2009 Dodge Challenger SRT8

According to Doug Betts, senior vice president in charge of quality at Chrysler Group LLC, the company will be a quality leader by the end of 2012 with a refocused and larger quality team that will strive to meet tougher standards. He said that Chrysler will commit to quality gains and make it a long-term success by embedding it into the company culture.

“It’s different now,” said Betts. “People are talking openly about problems now and how to fix them.”

Betts, who was hired by Cerberus Capital Management from Nissan two years ago, said that Chrysler is now attacking quality problems and making better cars by changing the culture.

Product quality has been an issue at Chrysler for decades scaring consumers away from Chrysler, Dodge and Jeep vehicles that scored poorly on many quality studies and surveys.

– By: Stephen Calogera

Source: Detroit News