Susan Docherty to replace Mark LaNeve as GM’s head of U.S. sales

Docherty, Susan

During Fritz Henderson’s announcement on General Motors’ progress in the first 90 days out of bankruptcy, the CEO announced that the company’s head of U.S. sales, Mark LaNeve, has resigned. It was just confirmed that the Susan Docherty will replace LaNeve as the new vice president of U.S. sales.

“She brings a fresh perspective to the job and she has an extraordinarily high level of energy,” Henderson said in an interview with Automotive News.

It is reported that LaNeve, 50, is resigning on Oct. 15 to accept a job outside the auto industry.

Docherty, 46, is currently general manager of Buick and GMC. Her position will remain open for the time being. She will start her new position on Oct. 16 and will also become a member of GM’s executive committee.

Fritz said that whoever replaced LaNeve needed to come from inside GM because the dealership network and sales role is complicated.

“I’d be very nervous about putting someone into the sales function who didn’t understand how it worked at the time we’re going through a dealer restructuring like we’re doing,” Henderson said.

– By: Omar Rana