egmCarTech

When the Fiat 500 goes on sale in the United States in late 2010 or early 2011, the Chrysler brand will handle the distribution and sales of Fiat’s minicar, said Peter Fong, Chrysler brand CEO and head of sales for all Chrysler Group brands.

Fong said that the limited volume of the Fiat 500 and the fact that it will be the only Fiat badged car being sold in the U.S. does not require the creation of a dedicated retail network. He said that no decision has been made on how many dealers will sell the Fiat 500.

Fiat is also expected to offer the Fiat 500C convertible in the North American market along with the convertible, hatchback, wagon and the Abarth 500.

- By: Kap Shah

Source: AutoWeek

Related Posts:

1. Chrysler and Dodge cars to be sold as Lancia and Fiat models in Europe
2. A Fiat first: 54 percent of Fiat 500’s sold outside of Italy
3. Fiat 500 coming in 2011, will be the only Fiat badged car in Chrysler dealerships
4. BREAKING: Chrysler to close 789 dealerships nationwide, 2,392 dealers will stay open under new Fiat alliance
5. Fiat 500 may come to Chrysler dealerships in under 18 months