Former Maserati CEO to head Fisker’s global sales and marketing

Posted: Aug 06, 2009
 Email 4 Comments

Fisker Automotive announced today that Marti Eulberg, former CEO of Maserati North America, will become the company’s head of global sales and marketing, reports Automotive News.

Eulberg, 45, resigned her position at Maserati in April. For most of the 1990s, she worked for BMW of North America in sales. She previously held management positions at Volvo and Jaguar from 2001 to 2008.

“It’s not often you get the opportunity to help build a car company from scratch,” Eulberg said. “Fisker has the right idea and the right product at the right time. And I am very excited to be part of it.”

Fisker said that it has signed up 27 dealers to sell its Karma plug-in hybrid sedan. The company has booked more than 1,000 orders so far.

2010 Fisker Karma:

- By: Omar Rana


Share |  Email  Print |

Tags: , , ,




Subscribe & Connect

Connect with us on any of our social profiles below.

Subscribe to our e-mail newsletter to receive updates.

  • zermatt

    Looking more and more like a real company every day.

    A lot of former BMWNA executives, too.

  • Scarlet Pimpernel

    Not only does Fisker Automotive have “the right idea and the right product at the right time”….Mr. Fisker himself is the sharpest, most forward thinking automobile leader on the planet today. A close second is Carlos Ghosn, President and CEO, of Renault & Nissan, but Mr. Fisker can teach GM, Chrysler, Ford, Audi, Mercedes, BMW, a thousand things about building cars that captures a market's attention while being technologically advanced. As Chrysler's own Lee Iacocca used to say” “lead, follow or get out of the way”. Fisker is leading and everyone else seems too stupid to even get out of the way.

  • Ivan Gutierrez

    I think Thomas Paine said that?

  • Ivan Gutierrez

    I think Thomas Paine said that?