Saturn dealers could end up buying the brand from GM

Posted: Jan 19, 2009
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When General Motors submitted its plan to Congress to get federal loans last month, it said that it would consider selling the non-profitable Saturn brand. It’s now a month later and GM has said nothing about the future of Saturn – in fact it almost seems like they’ve been avoiding saying anything about their future plans with the brand.

However, according to Todd Ingersoll, a Saturn dealership owner we should know the brand’s fate by early March. Spokesman Steve Janisse confirmed that GM and Saturn dealers are “working within a short time frame to have resolution.”

According to Automotive News, Ingersoll said that Saturn executives are studying about five or six options – one of which might allow Saturn dealers to take over operations of the brand. Saturn’s only annual profit was in 1993.


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  • zermatt

    15 years without profitability clearly indicates that the Saturn model is working and should be encouraged to continue. The buyers can't get enough of these cars.

    I can see the dealers and investment bankers lining up to get a piece of this action. Only the lottery has better odds of success.

  • Bobmarley

    “Saturn’s only annual profit was in 1993″

    Sounds like a good investment?

    Saturn was created to compete with German and Japanese cars back in 1990, I dont think anyone got that message?

  • Bobmarley

    “Saturn’s only annual profit was in 1993″

    Sounds like a good investment?

    Saturn was created to compete with German and Japanese cars back in 1990, I dont think anyone got that message?