Comments on: GM pulls out of Super Bowl XLIII advertising http://www.egmcartech.com/2008/09/22/gm-pulls-out-of-super-bowl-xliii-advertising/?utm_source=rss&utm_medium=rss&utm_campaign=gm-pulls-out-of-super-bowl-xliii-advertising Auto News, Car Reviews, Live Auto Show Coverage Mon, 13 Feb 2012 17:44:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: sloane http://www.egmcartech.com/2008/09/22/gm-pulls-out-of-super-bowl-xliii-advertising/comment-page-1/#comment-623127 sloane Tue, 07 Oct 2008 23:09:05 +0000 http://www.egmcartech.com/?p=26124#comment-623127 Dr. Tantillo, who has <a href="http://blog.marketingdoctor.tv" rel="nofollow">a marketing blog </a>, just did a post naming GM the 'brand winner' for last week for opting Out of Superbowl ads. <br><br>He has consistently argued that Superbowl ads are a waste of money that could be better spent by carefully targeting the market.<br><br><a href="http://blog.marketingdoctor.tv/2008/10/04/brand-advisory-gm-and-congress.aspx" rel="nofollow"> Full post </a> Dr. Tantillo, who has a marketing blog , just did a post naming GM the 'brand winner' for last week for opting Out of Superbowl ads.

He has consistently argued that Superbowl ads are a waste of money that could be better spent by carefully targeting the market.

Full post

]]> By: sloane http://www.egmcartech.com/2008/09/22/gm-pulls-out-of-super-bowl-xliii-advertising/comment-page-1/#comment-608481 sloane Tue, 07 Oct 2008 16:09:05 +0000 http://www.egmcartech.com/?p=26124#comment-608481 Dr. Tantillo, who has <a href="http://blog.marketingdoctor.tv" rel="nofollow">a marketing blog </a>, just did a post naming GM the 'brand winner' for last week for opting Out of Superbowl ads. <br><br>He has consistently argued that Superbowl ads are a waste of money that could be better spent by carefully targeting the market.<br><br><a href="http://blog.marketingdoctor.tv/2008/10/04/brand-advisory-gm-and-congress.aspx" rel="nofollow"> Full post </a> Dr. Tantillo, who has a marketing blog , just did a post naming GM the 'brand winner' for last week for opting Out of Superbowl ads.

He has consistently argued that Superbowl ads are a waste of money that could be better spent by carefully targeting the market.

Full post

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