Toyota Supra dropped from production plans, hybrid Venza and Sienna in the works

Posted: Aug 15, 2008
Filed under: Toyota

While GM is pushing forward with lithium-ion battery technology, Toyota will play it safe and move forward with nickel-metal hydride battery powered hybrids. Lithium-ion will come into play after the next-generation Prius makes its debut. A plug-in version of the Prius powered by lithium-ion batteries is expected in mid-2010.

According to Automotive News, the Toyota Sienna and the new Venza crossover are next on the list to get hybrid systems. Both hybrid models will arrive in 2012. 2012 will also be a big year for other models in the Toyota lineup.

A redesign of the Yaris, Camry, Avalon, RAV4 and a new rear-wheel-drive sports coupe will all arrive in 2012. In 2013, we’ll see a redesign of the Corolla and Matrix.

However we have some horrible news for you. If Automotive News is to be believed – and they mostly always are – the Supra has been dropped from Toyota’s production plans due to high mpg requirements.

 

Source: Automotive News (Subscription Required)

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  4. Toyota: Cost on hyrids to reduce, leading to more hybrid car production
  5. Is This the New Toyota Supra?

  • 94 Taurus owner
    @ beeoh

    well they've gone to far with the LF-A to cancel it now,with Prototypes running all over the place.now the Supra I knew they were struggling because it was confirmed last year and kept on getting delayed.
  • seriously, those dip shits
    they are gay bastards

    now all they have are stupid ass sedans, one grampa coupe, and an overpriced SUV
  • Jacob
    HAHA! I knew it! I was right--Toyota is soul less, and it's products are basically appliances!!! lol... This car must have just annoyed their product designers to the bone for it not to have a third row, high mpgs, or a truck bed....
  • Bobmarley
    Even though their lineup is bland, it works. Needs are more constant than wants, and you see this now when you look at whose making and losing money
  • Kumonga
    Honda used to nay say lithium-ion but news just broke of them working on it ... interesting that Toyota is going to stick w/ NMH for a while.

    Aren't Supra rumors the norm every few months?
  • Bobmarley
    I think they are going with NiMh because its available tech that they can use now and there is enough demand for it. Also, the NIMH batts should be easily replaced by lithium batts in future models so there wont be too much cost for redesign etc..
  • Bobmarley
    I thought the LF-A was considered the new supra? just with the Lexus badge. I dont care too much about beating the GTR but then again im not in that segmant of buyers. I wish honda would come out with a 4cyl super car at an affordable price...oh wait! they have the S2000... which needs a redesign and a turbo!
  • MMM
    It isn't always about performance for every1.

    LF-A will definitely sell even it can't beat the GTRs time its my CHALLENGE
  • beeoh
    i saw this coming. with the LF-A (lexus), toyota cant have 2 cars that cannot compete with the GTR. i wont be surprised if the LF-A gets cut either.
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