According to survey conducted by a California based research company, Strategic Vision, luxury brands have once again dominated the U.S. automobile quality survey. To us it would make sense – after all they are luxury vehicles. However Strategic vision found that overall quality dropped for the first time in four years.
According to Strategic BMW led all brands followed by Hummer, Mercedes-Benz, Audi, Infiniti, Lexus, Land Rover, Cadillac, and Lincoln. Volkswagen (including Audi) on the other hand led all corporations with 892 points, followed by GM coming in second as a corporation with 867 points. Ford and Honda tied for third with 862 points while everyone’s favorite, Toyota, came in fifth with 860 points.
The survey found that Volkswagen, GM and Ford were the only corporations showing improvement in this year”s survey. Alexander Edwards, president of the Strategic Vision’s automotive division, said that overall, industry quality dropped from 864 points in 2007 to 860 in 2008. That is the first drop since 2004.
For those of you still confused: If you’re worried about brand-specific quality BMW came out on top. If you’re worried about a corporation as a whole (such as where Cadillac and Hummer are owned by GM) Volkswagen came out on top.