Cadillac executives have challenged their dealers to keep riding the momentum of the CTS sedan to bring Cadillac’s annual sales back to 192,000 as they were in 2005.
Dealers are even more enthusiastic and said they would like to reach 210,000 units sold by the end of 2008. One dealer says that given the popularity of the new CTS sedan and with the Escalade SUV still in high-demand, reaching 192,000 should be no problem.
Cadillac also told dealers that the brand will offer a CTS Coupe variant based on the CT Coupe concept shown at the 2008 Detroit Auto Show, but did not say when they car will be built. Previous reports have indicated that the CTS coupe could go into production within the next 18 months.
“They talked about the CTS coupe coming, which is just awesome,” Thompson said. “We will do really well with that. It’s for the person who doesn’t have any kids and wants something stylish.”
Cadillac also told dealers that more Platinum series models are also on the way and that dealers should push those vehicles to those customers who want exclusivity.
Cadillac CT Coupe Concept Gallery:
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