Mitsubishi hopes BMW and Audi buyers will look at new Evo

Mitsubishi hopes 3-Series and C-Class buyers will look at new Evo

Mitsubishi is hoping that those rushing into BMW and Audi dealerships to pick up a new ’08 model will take notice of the new redesigned 2008 Mitsubishi Lancer Evolution. They would also like some more female shoppers to check out the new 295 horsepower beast.

Mitsubishi believes that while Evo shoppers have always been mostly men and rally fans, the new refined Lance Evoution may be attractive to those luxury sedan shoppers looking at a new 3-Series, A4, C-Class or G37.

Pricing for the base GSR model with a five-speed manual transmission begins at $34,000. The range topping MR model with the new Twin Clutch-Sequential Sportshift Transmission begins at $39,000.

Officials say that these are conservative estimates at the moment and are hoping that the final pricing will come in $1,000 less for each model.

The new 2008 Mitsubishi Lancer Evolution GSR and MR are both powered by a 2.0 liter 4-cylinder 16-valve DOHC MIVEC engine that produces 295 horsepower and 300 ft-lbs. of torque.

 

2008 Mitsubishi Lancer Evolution Gallery:

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Source: Automotive News (Subscription Required)

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